VELASCA SYNDROME
Milano,
2009
In 2009 a
great economic depression and the collapse of the stock market due to financial
wild policies, is having tremendous consequences worldwide. Every government of
every country has asked citizens to help reducing the huge debt by extra taxes
and contributions. The Italian government has proposed a highly enticing
economic device to allure the citizens by addressing their secret little
desire. He has appealed to the low sense of public interest and the
hyper-trophic sense of private property the Italian citizens have. 85% of
Italians own the house they live in. 100% of Italians would like to enlarge
their house very much. Then: what about allowing people to add extra volumes to
their houses, totally overstepping the existing city plans and rules? ‘Pay only
a little fee, and you can make your home one room bigger’.
According
to the Italian president, if only 10% of Italians would decide to renew and
enlarge their houses, that would trigger a 70 billion euros business. Which
means 4% of GDP.
PRIVATE
INITIATIVE VS CURRENT MASTERPLANS
STRATEGY 01
VELASCA SYNDROME
Roof top
extra offset and extrusion.“Head” enlargement of a pre-existing tower.It can
reach 35% according to additional structures
and extra bio-adds.
TOWER BLOCK
Viale Sabotino 19/2
Paolo Chiolini, 1963
STRATEGY 02 THE SOLID BANNER
All shops
and commercial businesses can realize shop windows and advertising boxes,
outside the limit of their property, for an extra 30%
of the original surface of the shop. It is possible to use former advertising
banners suspended on the road, andrealize
solid bridges to replace them.
COMMERCIAL
BUILDING
Corso
Buenos Aires
STRATEGY 03
PLUG-IN
Any
apartment can externally add a 20% surface, supported by an additional
structure, independent from the original building. Covered
connecting passages and staircases can be built (their surface is not included
in the 20%).
APARTMENT BLOCK
Piazza Carbonari
Luigi Caccia Dominioni, 1960
STRATEGY 04
FILLING THE VOIDS
Considering
the virtual 3d perimeter of a building, it is possible to fill the voids
without exceeding the envelope. No limits to thepercentage
of increased volume or surface.
Piazzale Loreto
DESIGN TEAMFrancesco Librizzi
Matilde
Cassani
Sara Gangemi
CURATOR
Luca Molinari